Sign in to your Google Account or create an account for free. You will likely return three potential results: your business listing is complete (perhaps it was claimed previously), your business information may be incorrect, or your business doesn’t have a listing. Do not verify a business unless it is fully open and operational, even if they are taking future reservations or hiring staff.) Businesses that haven’t yet opened (Prematurely verifying a business may result in its removal.Vacation homes, rental properties, or properties for sale.Businesses that operate sporadically or at temporary locations.Here are a few examples of ineligible businesses: However, the address is not required to be public, as in the case of a service provider who has an office in a residential home and who works with customers at other locations (tour guides and photographers, for example). This means that your business must have a location that receives mail (not a general vicinity or a parking lot). To qualify for a business listing, your businesses must meet with customers face-to-face, at a storefront or within a specified local service area. If you haven’t created or claimed your local business listing using Google My Business, now is the time to do it to ensure your business is presented with factual and reliable information. This is because Google populates information about your business from other online sources and user-generated content (like third-party reviews, Q&As, user-suggested information and so on), regardless of whether or not you’ve claimed the listing yourself. This includes business hours, contact details, and location information.Īs a business, it’s important to ensure you own this listing and update the information accordingly. Research shows that over 90% of customers are looking for specific information about businesses when using search engines. This is particularly important with the increase of trip research, planning, and booking occurring on mobile devices and smartphones. GMB listings work on all devices, so potential customers can find you no matter how they get to you online. Once the verification process is complete, you can manage your information as it appears across Google Search and Maps–allowing potential guests to find your business’ address, opening hours, driving directions, and contact information without leaving Google. Google developed GMB to make it easier for online searchers to get the business information they need quickly and conveniently.īy having GMB, you can easily create, verify, and edit a business listing within the Google platform. Google My Business (GMB) is a free tool for business owners to manage their online presence across the Google platform, including Google Search, Local Search, and Google Maps. If you’ve ever searched for your business on Google and noticed that–in addition to your business website appearing in search results–a card with images, contact information, directions, and hours of operation also shows up on the right-hand side. Diversity, Equity, Inclusion, and AccessibilityĪttract Customers Online with Google My Business.How We Will Succeed: Our Strategic Levers.Connecting Respectful Growth of Indigenous Tourism to Truth and Reconciliation.
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